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Apr 22

Do Role-Playing Agents Practice What They Preach? Belief-Behavior Consistency in LLM-Based Simulations of Human Trust

As LLMs are increasingly studied as role-playing agents to generate synthetic data for human behavioral research, ensuring that their outputs remain coherent with their assigned roles has become a critical concern. In this paper, we investigate how consistently LLM-based role-playing agents' stated beliefs about the behavior of the people they are asked to role-play ("what they say") correspond to their actual behavior during role-play ("how they act"). Specifically, we establish an evaluation framework to rigorously measure how well beliefs obtained by prompting the model can predict simulation outcomes in advance. Using an augmented version of the GenAgents persona bank and the Trust Game (a standard economic game used to quantify players' trust and reciprocity), we introduce a belief-behavior consistency metric to systematically investigate how it is affected by factors such as: (1) the types of beliefs we elicit from LLMs, like expected outcomes of simulations versus task-relevant attributes of individual characters LLMs are asked to simulate; (2) when and how we present LLMs with relevant information about Trust Game; and (3) how far into the future we ask the model to forecast its actions. We also explore how feasible it is to impose a researcher's own theoretical priors in the event that the originally elicited beliefs are misaligned with research objectives. Our results reveal systematic inconsistencies between LLMs' stated (or imposed) beliefs and the outcomes of their role-playing simulation, at both an individual- and population-level. Specifically, we find that, even when models appear to encode plausible beliefs, they may fail to apply them in a consistent way. These findings highlight the need to identify how and when LLMs' stated beliefs align with their simulated behavior, allowing researchers to use LLM-based agents appropriately in behavioral studies.

  • 7 authors
·
Jul 2, 2025

CharacterChat: Learning towards Conversational AI with Personalized Social Support

In our modern, fast-paced, and interconnected world, the importance of mental well-being has grown into a matter of great urgency. However, traditional methods such as Emotional Support Conversations (ESC) face challenges in effectively addressing a diverse range of individual personalities. In response, we introduce the Social Support Conversation (S2Conv) framework. It comprises a series of support agents and the interpersonal matching mechanism, linking individuals with persona-compatible virtual supporters. Utilizing persona decomposition based on the MBTI (Myers-Briggs Type Indicator), we have created the MBTI-1024 Bank, a group that of virtual characters with distinct profiles. Through improved role-playing prompts with behavior preset and dynamic memory, we facilitate the development of the MBTI-S2Conv dataset, which contains conversations between the characters in the MBTI-1024 Bank. Building upon these foundations, we present CharacterChat, a comprehensive S2Conv system, which includes a conversational model driven by personas and memories, along with an interpersonal matching plugin model that dispatches the optimal supporters from the MBTI-1024 Bank for individuals with specific personas. Empirical results indicate the remarkable efficacy of CharacterChat in providing personalized social support and highlight the substantial advantages derived from interpersonal matching. The source code is available in https://github.com/morecry/CharacterChat.

  • 8 authors
·
Aug 20, 2023

PersonaGym: Evaluating Persona Agents and LLMs

Persona agents, which are LLM agents that act according to an assigned persona, have demonstrated impressive contextual response capabilities across various applications. These persona agents offer significant enhancements across diverse sectors, such as education, healthcare, and entertainment, where model developers can align agent responses to different user requirements thereby broadening the scope of agent applications. However, evaluating persona agent performance is incredibly challenging due to the complexity of assessing persona adherence in free-form interactions across various environments that are relevant to each persona agent. We introduce PersonaGym, the first dynamic evaluation framework for assessing persona agents, and PersonaScore, the first automated human-aligned metric grounded in decision theory for comprehensive large-scale evaluation of persona agents. Our evaluation of 6 open and closed-source LLMs, using a benchmark encompassing 200 personas and 10,000 questions, reveals significant opportunities for advancement in persona agent capabilities across state-of-the-art models. For example, Claude 3.5 Sonnet only has a 2.97% relative improvement in PersonaScore than GPT 3.5 despite being a much more advanced model. Importantly, we find that increased model size and complexity do not necessarily imply enhanced persona agent capabilities thereby highlighting the pressing need for algorithmic and architectural invention towards faithful and performant persona agents.

  • 9 authors
·
Jul 25, 2024

Inside Out: Evolving User-Centric Core Memory Trees for Long-Term Personalized Dialogue Systems

Existing long-term personalized dialogue systems struggle to reconcile unbounded interaction streams with finite context constraints, often succumbing to memory noise accumulation, reasoning degradation, and persona inconsistency. To address these challenges, this paper proposes Inside Out, a framework that utilizes a globally maintained PersonaTree as the carrier of long-term user profiling. By constraining the trunk with an initial schema and updating the branches and leaves, PersonaTree enables controllable growth, achieving memory compression while preserving consistency. Moreover, we train a lightweight MemListener via reinforcement learning with process-based rewards to produce structured, executable, and interpretable {ADD, UPDATE, DELETE, NO_OP} operations, thereby supporting the dynamic evolution of the personalized tree. During response generation, PersonaTree is directly leveraged to enhance outputs in latency-sensitive scenarios; when users require more details, the agentic mode is triggered to introduce details on-demand under the constraints of the PersonaTree. Experiments show that PersonaTree outperforms full-text concatenation and various personalized memory systems in suppressing contextual noise and maintaining persona consistency. Notably, the small MemListener model achieves memory-operation decision performance comparable to, or even surpassing, powerful reasoning models such as DeepSeek-R1-0528 and Gemini-3-Pro.

  • 8 authors
·
Jan 8

PersonaFuse: A Personality Activation-Driven Framework for Enhancing Human-LLM Interactions

Recent advancements in Large Language Models (LLMs) demonstrate remarkable capabilities across various fields. These developments have led to more direct communication between humans and LLMs in various situations, such as social companionship and psychological support. However, LLMs often exhibit limitations in emotional perception and social competence during real-world conversations. These limitations partly originate from their inability to adapt their communication style and emotional expression to different social and task contexts. In this work, we introduce PersonaFuse, a novel LLM post-training framework that enables LLMs to adapt and express different personalities for varying situations. Inspired by Trait Activation Theory and the Big Five personality model, PersonaFuse employs a Mixture-of-Expert architecture that combines persona adapters with a dynamic routing network, enabling contextual trait expression. Experimental results show that PersonaFuse substantially outperforms baseline models across multiple dimensions of social-emotional intelligence. Importantly, these gains are achieved without sacrificing general reasoning ability or model safety, which remain common limitations of direct prompting and supervised fine-tuning approaches. PersonaFuse also delivers consistent improvements in downstream human-centered applications, such as mental health counseling and review-based customer service. Finally, human preference evaluations against leading LLMs, including GPT-4o and DeepSeek, demonstrate that PersonaFuse achieves competitive response quality despite its comparatively smaller model size. These findings demonstrate that PersonaFuse~offers a theoretically grounded and practical approach for developing social-emotional enhanced LLMs, marking a significant advancement toward more human-centric AI systems.

  • 3 authors
·
Sep 8, 2025

PersonaVLM: Long-Term Personalized Multimodal LLMs

Multimodal Large Language Models (MLLMs) serve as daily assistants for millions. However, their ability to generate responses aligned with individual preferences remains limited. Prior approaches enable only static, single-turn personalization through input augmentation or output alignment, and thus fail to capture users' evolving preferences and personality over time (see Fig.1). In this paper, we introduce PersonaVLM, an innovative personalized multimodal agent framework designed for long-term personalization. It transforms a general-purpose MLLM into a personalized assistant by integrating three key capabilities: (a) Remembering: It proactively extracts and summarizes chronological multimodal memories from interactions, consolidating them into a personalized database. (b) Reasoning: It conducts multi-turn reasoning by retrieving and integrating relevant memories from the database. (c) Response Alignment: It infers the user's evolving personality throughout long-term interactions to ensure outputs remain aligned with their unique characteristics. For evaluation, we establish Persona-MME, a comprehensive benchmark comprising over 2,000 curated interaction cases, designed to assess long-term MLLM personalization across seven key aspects and 14 fine-grained tasks. Extensive experiments validate our method's effectiveness, improving the baseline by 22.4% (Persona-MME) and 9.8% (PERSONAMEM) under a 128k context, while outperforming GPT-4o by 5.2% and 2.0%, respectively. Project page: https://PersonaVLM.github.io.

Know Me, Respond to Me: Benchmarking LLMs for Dynamic User Profiling and Personalized Responses at Scale

Large Language Models (LLMs) have emerged as personalized assistants for users across a wide range of tasks -- from offering writing support to delivering tailored recommendations or consultations. Over time, the interaction history between a user and an LLM can provide extensive information about an individual's traits and preferences. However, open questions remain on how well LLMs today can effectively leverage such history to (1) internalize the user's inherent traits and preferences, (2) track how the user profiling and preferences evolve over time, and (3) generate personalized responses accordingly in new scenarios. In this work, we introduce the PERSONAMEM benchmark. PERSONAMEM features curated user profiles with over 180 simulated user-LLM interaction histories, each containing up to 60 sessions of multi-turn conversations across 15 real-world tasks that require personalization. Given an in-situ user query, i.e. query issued by the user from the first-person perspective, we evaluate LLM chatbots' ability to identify the most suitable response according to the current state of the user's profile. We observe that current LLMs still struggle to recognize the dynamic evolution in users' profiles over time through direct prompting approaches. As a consequence, LLMs often fail to deliver responses that align with users' current situations and preferences, with frontier models such as GPT-4.1, o4-mini, GPT-4.5, o1, or Gemini-2.0 achieving only around 50% overall accuracy, suggesting room for improvement. We hope that PERSONAMEM, along with the user profile and conversation simulation pipeline, can facilitate future research in the development of truly user-aware chatbots. Code and data are available at github.com/bowen-upenn/PersonaMem.

  • 9 authors
·
Apr 19, 2025

PersonaFeedback: A Large-scale Human-annotated Benchmark For Personalization

With the rapid improvement in the general capabilities of LLMs, LLM personalization, i.e., how to build LLM systems that can generate personalized responses or services that are tailored to distinct user personas, has become an increasingly important research and engineering problem. However, unlike many new challenging benchmarks being released for evaluating the general/reasoning capabilities, the lack of high-quality benchmarks for evaluating LLM personalization greatly hinders progress in this field. To address this, we introduce PersonaFeedback, a new benchmark that directly evaluates LLMs' ability to provide personalized responses given pre-defined user personas and queries. Unlike existing benchmarks that require models to infer implicit user personas from historical interactions, PersonaFeedback decouples persona inference from personalization, focusing on evaluating the model's ability to generate responses tailored to explicit personas. PersonaFeedback consists of 8298 human-annotated test cases, which are categorized into easy, medium, and hard tiers based on the contextual complexity of the user personas and the difficulty in distinguishing subtle differences between two personalized responses. We conduct comprehensive evaluations across a wide range of models. The empirical results reveal that even state-of-the-art LLMs that can solve complex real-world reasoning tasks could fall short on the hard tier of PersonaFeedback where even human evaluators may find the distinctions challenging. Furthermore, we conduct an in-depth analysis of failure modes across various types of systems, demonstrating that the current retrieval-augmented framework should not be seen as a de facto solution for personalization tasks. All benchmark data, annotation protocols, and the evaluation pipeline will be publicly available to facilitate future research on LLM personalization.

  • 6 authors
·
Jun 15, 2025 2

DeepPersona: A Generative Engine for Scaling Deep Synthetic Personas

Simulating human profiles by instilling personas into large language models (LLMs) is rapidly transforming research in agentic behavioral simulation, LLM personalization, and human-AI alignment. However, most existing synthetic personas remain shallow and simplistic, capturing minimal attributes and failing to reflect the rich complexity and diversity of real human identities. We introduce DEEPPERSONA, a scalable generative engine for synthesizing narrative-complete synthetic personas through a two-stage, taxonomy-guided method. First, we algorithmically construct the largest-ever human-attribute taxonomy, comprising over hundreds of hierarchically organized attributes, by mining thousands of real user-ChatGPT conversations. Second, we progressively sample attributes from this taxonomy, conditionally generating coherent and realistic personas that average hundreds of structured attributes and roughly 1 MB of narrative text, two orders of magnitude deeper than prior works. Intrinsic evaluations confirm significant improvements in attribute diversity (32 percent higher coverage) and profile uniqueness (44 percent greater) compared to state-of-the-art baselines. Extrinsically, our personas enhance GPT-4.1-mini's personalized question answering accuracy by 11.6 percent on average across ten metrics and substantially narrow (by 31.7 percent) the gap between simulated LLM citizens and authentic human responses in social surveys. Our generated national citizens reduced the performance gap on the Big Five personality test by 17 percent relative to LLM-simulated citizens. DEEPPERSONA thus provides a rigorous, scalable, and privacy-free platform for high-fidelity human simulation and personalized AI research.

  • 8 authors
·
Nov 10, 2025

PersonaMath: Enhancing Math Reasoning through Persona-Driven Data Augmentation

While closed-source Large Language Models (LLMs) demonstrate strong mathematical problem-solving abilities, open-source models continue to struggle with such tasks. To bridge this gap, we propose a data augmentation approach and introduce PersonaMathQA, a dataset derived from MATH and GSM8K, on which we train the PersonaMath models. Our approach consists of two stages: the first stage is learning from Persona Diversification, and the second stage is learning from Reflection. In the first stage, we regenerate detailed chain-of-thought (CoT) solutions as instructions using a closed-source LLM and introduce a novel persona-driven data augmentation technique to enhance the dataset's quantity and diversity. In the second stage, we incorporate reflection to fully leverage more challenging and valuable questions. Evaluation of our PersonaMath models on MATH and GSM8K reveals that the PersonaMath-7B model (based on LLaMA-2-7B) achieves an accuracy of 24.2% on MATH and 68.7% on GSM8K, surpassing all baseline methods and achieving state-of-the-art performance. Notably, our dataset contains only 70.3K data points-merely 17.8% of MetaMathQA and 27% of MathInstruct-yet our model outperforms these baselines, demonstrating the high quality and diversity of our dataset, which enables more efficient model training. We open-source the PersonaMathQA dataset, PersonaMath models, and our code for public usage.

  • 12 authors
·
Oct 2, 2024

PersonaBench: Evaluating AI Models on Understanding Personal Information through Accessing (Synthetic) Private User Data

Personalization is critical in AI assistants, particularly in the context of private AI models that work with individual users. A key scenario in this domain involves enabling AI models to access and interpret a user's private data (e.g., conversation history, user-AI interactions, app usage) to understand personal details such as biographical information, preferences, and social connections. However, due to the sensitive nature of such data, there are no publicly available datasets that allow us to assess an AI model's ability to understand users through direct access to personal information. To address this gap, we introduce a synthetic data generation pipeline that creates diverse, realistic user profiles and private documents simulating human activities. Leveraging this synthetic data, we present PersonaBench, a benchmark designed to evaluate AI models' performance in understanding personal information derived from simulated private user data. We evaluate Retrieval-Augmented Generation (RAG) pipelines using questions directly related to a user's personal information, supported by the relevant private documents provided to the models. Our results reveal that current retrieval-augmented AI models struggle to answer private questions by extracting personal information from user documents, highlighting the need for improved methodologies to enhance personalization capabilities in AI.

  • 14 authors
·
Feb 27, 2025

HACHIMI: Scalable and Controllable Student Persona Generation via Orchestrated Agents

Student Personas (SPs) are emerging as infrastructure for educational LLMs, yet prior work often relies on ad-hoc prompting or hand-crafted profiles with limited control over educational theory and population distributions. We formalize this as Theory-Aligned and Distribution-Controllable Persona Generation (TAD-PG) and introduce HACHIMI, a multi-agent Propose-Validate-Revise framework that generates theory-aligned, quota-controlled personas. HACHIMI factorizes each persona into a theory-anchored educational schema, enforces developmental and psychological constraints via a neuro-symbolic validator, and combines stratified sampling with semantic deduplication to reduce mode collapse. The resulting HACHIMI-1M corpus comprises 1 million personas for Grades 1-12. Intrinsic evaluation shows near-perfect schema validity, accurate quotas, and substantial diversity, while external evaluation instantiates personas as student agents answering CEPS and PISA 2022 surveys; across 16 cohorts, math and curiosity/growth constructs align strongly between humans and agents, whereas classroom-climate and well-being constructs are only moderately aligned, revealing a fidelity gradient. All personas are generated with Qwen2.5-72B, and HACHIMI provides a standardized synthetic student population for group-level benchmarking and social-science simulations. Resources available at https://github.com/ZeroLoss-Lab/HACHIMI

  • 5 authors
·
Mar 5

The Assistant Axis: Situating and Stabilizing the Default Persona of Language Models

Large language models can represent a variety of personas but typically default to a helpful Assistant identity cultivated during post-training. We investigate the structure of the space of model personas by extracting activation directions corresponding to diverse character archetypes. Across several different models, we find that the leading component of this persona space is an "Assistant Axis," which captures the extent to which a model is operating in its default Assistant mode. Steering towards the Assistant direction reinforces helpful and harmless behavior; steering away increases the model's tendency to identify as other entities. Moreover, steering away with more extreme values often induces a mystical, theatrical speaking style. We find this axis is also present in pre-trained models, where it primarily promotes helpful human archetypes like consultants and coaches and inhibits spiritual ones. Measuring deviations along the Assistant Axis predicts "persona drift," a phenomenon where models slip into exhibiting harmful or bizarre behaviors that are uncharacteristic of their typical persona. We find that persona drift is often driven by conversations demanding meta-reflection on the model's processes or featuring emotionally vulnerable users. We show that restricting activations to a fixed region along the Assistant Axis can stabilize model behavior in these scenarios -- and also in the face of adversarial persona-based jailbreaks. Our results suggest that post-training steers models toward a particular region of persona space but only loosely tethers them to it, motivating work on training and steering strategies that more deeply anchor models to a coherent persona.

  • 5 authors
·
Jan 15 2

From Persona to Personalization: A Survey on Role-Playing Language Agents

Recent advancements in large language models (LLMs) have significantly boosted the rise of Role-Playing Language Agents (RPLAs), i.e., specialized AI systems designed to simulate assigned personas. By harnessing multiple advanced abilities of LLMs, including in-context learning, instruction following, and social intelligence, RPLAs achieve a remarkable sense of human likeness and vivid role-playing performance. RPLAs can mimic a wide range of personas, ranging from historical figures and fictional characters to real-life individuals. Consequently, they have catalyzed numerous AI applications, such as emotional companions, interactive video games, personalized assistants and copilots, and digital clones. In this paper, we conduct a comprehensive survey of this field, illustrating the evolution and recent progress in RPLAs integrating with cutting-edge LLM technologies. We categorize personas into three types: 1) Demographic Persona, which leverages statistical stereotypes; 2) Character Persona, focused on well-established figures; and 3) Individualized Persona, customized through ongoing user interactions for personalized services. We begin by presenting a comprehensive overview of current methodologies for RPLAs, followed by the details for each persona type, covering corresponding data sourcing, agent construction, and evaluation. Afterward, we discuss the fundamental risks, existing limitations, and future prospects of RPLAs. Additionally, we provide a brief review of RPLAs in AI applications, which reflects practical user demands that shape and drive RPLA research. Through this work, we aim to establish a clear taxonomy of RPLA research and applications, and facilitate future research in this critical and ever-evolving field, and pave the way for a future where humans and RPLAs coexist in harmony.

  • 18 authors
·
Apr 28, 2024

Expert Personas Improve LLM Alignment but Damage Accuracy: Bootstrapping Intent-Based Persona Routing with PRISM

Persona prompting can steer LLM generation towards a domain-specific tone and pattern. This behavior enables use cases in multi-agent systems where diverse interactions are crucial and human-centered tasks require high-level human alignment. Prior works provide mixed opinions on their utility: some report performance gains when using expert personas for certain domains and their contribution to data diversity in synthetic data creation, while others find near-zero or negative impact on general utility. To fully leverage the benefits of the LLM persona and avoid its harmfulness, a more comprehensive investigation of the mechanism is crucial. In this work, we study how model optimization, task type, prompt length, and placement can impact expert persona effectiveness across instruction-tuned and reasoning LLMs, and provide insight into conditions under which expert personas fail and succeed. Based on our findings, we developed a pipeline to fully leverage the benefits of an expert persona, named PRISM (Persona Routing via Intent-based Self-Modeling), which self-distills an intent-conditioned expert persona into a gated LoRA adapter through a bootstrapping process that requires no external data, models, or knowledge. PRISM enhances human preference and safety alignment on generative tasks while maintaining accuracy on discriminative tasks across all models, with minimal memory and computing overhead.

  • 3 authors
·
Mar 18

Hello Again! LLM-powered Personalized Agent for Long-term Dialogue

Open-domain dialogue systems have seen remarkable advancements with the development of large language models (LLMs). Nonetheless, most existing dialogue systems predominantly focus on brief single-session interactions, neglecting the real-world demands for long-term companionship and personalized interactions with chatbots. Crucial to addressing this real-world need are event summary and persona management, which enable reasoning for appropriate long-term dialogue responses. Recent progress in the human-like cognitive and reasoning capabilities of LLMs suggests that LLM-based agents could significantly enhance automated perception, decision-making, and problem-solving. In response to this potential, we introduce a model-agnostic framework, the Long-term Dialogue Agent (LD-Agent), which incorporates three independently tunable modules dedicated to event perception, persona extraction, and response generation. For the event memory module, long and short-term memory banks are employed to separately focus on historical and ongoing sessions, while a topic-based retrieval mechanism is introduced to enhance the accuracy of memory retrieval. Furthermore, the persona module conducts dynamic persona modeling for both users and agents. The integration of retrieved memories and extracted personas is subsequently fed into the generator to induce appropriate responses. The effectiveness, generality, and cross-domain capabilities of LD-Agent are empirically demonstrated across various illustrative benchmarks, models, and tasks. The code is released at https://github.com/leolee99/LD-Agent.

  • 6 authors
·
Jun 9, 2024

Quantifying and Optimizing Global Faithfulness in Persona-driven Role-playing

Persona-driven role-playing (PRP) aims to build AI characters that can respond to user queries by faithfully sticking with all persona statements. Unfortunately, existing faithfulness criteria for PRP are limited to coarse-grained LLM-based scoring without a clear definition or formulation. This paper presents a pioneering exploration to quantify PRP faithfulness as a fine-grained and explainable criterion, which also serves as a reliable reference for optimization. Our criterion first discriminates persona statements into active and passive constraints by identifying the query-statement relevance. Then, we incorporate all constraints following the principle that the AI character's response should be (a) entailed by active (relevant) constraints and (b) not contradicted by passive (irrelevant) constraints. We translate this principle mathematically into a novel Active-Passive-Constraint (APC) score, a constraint-wise sum of natural language inference (NLI) scores weighted by relevance scores. In practice, we build the APC scoring system by symbolically distilling small discriminators from GPT-4 for efficiency. We validate the quality of the APC score against human evaluation based on example personas with tens of statements, and the results show a high correlation. We further leverage it as a reward system in direct preference optimization (DPO) for better AI characters. Our experiments offer a fine-grained and explainable comparison between existing PRP techniques, revealing their advantages and limitations. We further find APC-based DPO to be one of the most competitive techniques for sticking with all constraints and can be well incorporated with other techniques. We then extend the scale of the experiments to real persons with hundreds of statements and reach a consistent conclusion.

  • 2 authors
·
May 13, 2024

PEARL: Personalized Streaming Video Understanding Model

Human cognition of new concepts is inherently a streaming process: we continuously recognize new objects or identities and update our memories over time. However, current multimodal personalization methods are largely limited to static images or offline videos. This disconnects continuous visual input from instant real-world feedback, limiting their ability to provide the real-time, interactive personalized responses essential for future AI assistants. To bridge this gap, we first propose and formally define the novel task of Personalized Streaming Video Understanding (PSVU). To facilitate research in this new direction, we introduce PEARL-Bench, the first comprehensive benchmark designed specifically to evaluate this challenging setting. It evaluates a model's ability to respond to personalized concepts at exact timestamps under two modes: (1) Frame-level, focusing on a specific person or object in discrete frames, and (2) a novel Video-level, focusing on personalized actions unfolding across continuous frames. PEARL-Bench comprises 132 unique videos and 2,173 fine-grained annotations with precise timestamps. Concept diversity and annotation quality are strictly ensured through a combined pipeline of automated generation and human verification. To tackle this challenging new setting, we further propose PEARL, a plug-and-play, training-free strategy that serves as a strong baseline. Extensive evaluations across 8 offline and online models demonstrate that PEARL achieves state-of-the-art performance. Notably, it brings consistent PSVU improvements when applied to 3 distinct architectures, proving to be a highly effective and robust strategy. We hope this work advances vision-language model (VLM) personalization and inspires further research into streaming personalized AI assistants. Code is available at https://github.com/Yuanhong-Zheng/PEARL.

Prompting Science Report 4: Playing Pretend: Expert Personas Don't Improve Factual Accuracy

This is the fourth in a series of short reports that help business, education, and policy leaders understand the technical details of working with AI through rigorous testing. Here, we ask whether assigning personas to models improves performance on difficult objective multiple-choice questions. We study both domain-specific expert personas and low-knowledge personas, evaluating six models on GPQA Diamond (Rein et al. 2024) and MMLU-Pro (Wang et al. 2024), graduate-level questions spanning science, engineering, and law. We tested three approaches: -In-Domain Experts: Assigning the model an expert persona ("you are a physics expert") matched to the problem type (physics problems) had no significant impact on performance (with the exception of the Gemini 2.0 Flash model). -Off-Domain Experts (Domain-Mismatched): Assigning the model an expert persona ("you are a physics expert") not matched to the problem type (law problems) resulted in marginal differences. -Low-Knowledge Personas: We assigned the model negative capability personas (layperson, young child, toddler), which were generally harmful to benchmark accuracy. Across both benchmarks, persona prompts generally did not improve accuracy relative to a no-persona baseline. Expert personas showed no consistent benefit across models, with few exceptions. Domain-mismatched expert personas sometimes degraded performance. Low-knowledge personas often reduced accuracy. These results are about the accuracy of answers only; personas may serve other purposes (such as altering the tone of outputs), beyond improving factual performance.

  • 6 authors
·
Dec 5, 2025 1

PERMA: Benchmarking Personalized Memory Agents via Event-Driven Preference and Realistic Task Environments

Empowering large language models with long-term memory is crucial for building agents that adapt to users' evolving needs. However, prior evaluations typically interleave preference-related dialogues with irrelevant conversations, reducing the task to needle-in-a-haystack retrieval while ignoring relationships between events that drive the evolution of user preferences. Such settings overlook a fundamental characteristic of real-world personalization: preferences emerge gradually and accumulate across interactions within noisy contexts. To bridge this gap, we introduce PERMA, a benchmark designed to evaluate persona consistency over time beyond static preference recall. Additionally, we incorporate (1) text variability and (2) linguistic alignment to simulate erratic user inputs and individual idiolects in real-world data. PERMA consists of temporally ordered interaction events spanning multiple sessions and domains, with preference-related queries inserted over time. We design both multiple-choice and interactive tasks to probe the model's understanding of persona along the interaction timeline. Experiments demonstrate that by linking related interactions, advanced memory systems can extract more precise preferences and reduce token consumption, outperforming traditional semantic retrieval of raw dialogues. Nevertheless, they still struggle to maintain a coherent persona across temporal depth and cross-domain interference, highlighting the need for more robust personalized memory management in agents. Our code and data are open-sourced at https://github.com/PolarisLiu1/PERMA.

  • 14 authors
·
Mar 24

PersonaMem-v2: Towards Personalized Intelligence via Learning Implicit User Personas and Agentic Memory

Personalization is one of the next milestones in advancing AI capability and alignment. We introduce PersonaMem-v2, the state-of-the-art dataset for LLM personalization that simulates 1,000 realistic user-chatbot interactions on 300+ scenarios, 20,000+ user preferences, and 128k-token context windows, where most user preferences are implicitly revealed to reflect real-world interactions. Using this data, we investigate how reinforcement fine-tuning enables a model to improve its long-context reasoning capabilities for user understanding and personalization. We also develop a framework for training an agentic memory system, which maintains a single, human-readable memory that grows with each user over time. In our experiments, frontier LLMs still struggle with implicit personalization, achieving only 37-48% accuracy. While they support long context windows, reasoning remains the bottleneck for implicit personalization tasks. Using reinforcement fine-tuning, we successfully train Qwen3-4B to outperforms GPT-5, reaching 53% accuracy in implicit personalization. Moreover, our agentic memory framework achieves state-of-the-art 55% accuracy while using 16x fewer input tokens, relying on a 2k-token memory instead of full 32k conversation histories. These results underscore the impact of our dataset and demonstrate agentic memory as a scalable path toward real-world personalized intelligence.

  • 16 authors
·
Dec 7, 2025

Are Personalized Stochastic Parrots More Dangerous? Evaluating Persona Biases in Dialogue Systems

Recent advancements in Large Language Models empower them to follow freeform instructions, including imitating generic or specific demographic personas in conversations. We define generic personas to represent demographic groups, such as "an Asian person", whereas specific personas may take the form of specific popular Asian names like "Yumi". While the adoption of personas enriches user experiences by making dialogue systems more engaging and approachable, it also casts a shadow of potential risk by exacerbating social biases within model responses, thereby causing societal harm through interactions with users. In this paper, we systematically study "persona biases", which we define to be the sensitivity of dialogue models' harmful behaviors contingent upon the personas they adopt. We categorize persona biases into biases in harmful expression and harmful agreement, and establish a comprehensive evaluation framework to measure persona biases in five aspects: Offensiveness, Toxic Continuation, Regard, Stereotype Agreement, and Toxic Agreement. Additionally, we propose to investigate persona biases by experimenting with UNIVERSALPERSONA, a systematically constructed persona dataset encompassing various types of both generic and specific model personas. Through benchmarking on four different models -- including Blender, ChatGPT, Alpaca, and Vicuna -- our study uncovers significant persona biases in dialogue systems. Our findings also underscore the pressing need to revisit the use of personas in dialogue agents to ensure safe application.

  • 5 authors
·
Oct 8, 2023

PersoBench: Benchmarking Personalized Response Generation in Large Language Models

While large language models (LLMs) have exhibited impressive conversational capabilities, their proficiency in delivering personalized responses remains unclear. Although recent benchmarks automatically evaluate persona consistency in role-playing contexts using LLM-based judgment, the evaluation of personalization in response generation remains underexplored. To address this gap, we present an automated benchmarking pipeline, PersoBench, to evaluate the personalization ability of LLMs in persona-aware dialogue generation within a zero-shot setting. Our framework employs a structured pipeline comprising speaker-aware annotation, task-specific and context-driven prompt construction, response post-processing, and automated evaluation across multiple dimensions of generation quality. In particular, the pipeline performs text preprocessing and speaker labeling, constructs structured prompts with task instructions and LLM roles, validates response format, and evaluates valid outputs across fluency, personalization, diversity, and coherence. We assess the performance of four open-source and four closed-source LLMs using well-known datasets and a range of explicit metrics. Our findings reveal that while LLMs excel at generating fluent and diverse responses, they are far from satisfactory in delivering personalized and coherent responses, considering both the conversation context and the provided personas.

  • 4 authors
·
Oct 4, 2024

Kardia-R1: Unleashing LLMs to Reason toward Understanding and Empathy for Emotional Support via Rubric-as-Judge Reinforcement Learning

As web platforms evolve towards greater personalization and emotional complexity, conversational agents must transcend superficial empathy to demonstrate identity-aware emotional reasoning. However, existing systems face two limitations: (1) reliance on situation-centric datasets lacking persistent user identity, which hampers the capture of personalized affective nuances; and (2) dependence on opaque, coarse reward signals that hinder development of verifiable empathetic reasoning. To address these gaps, we introduce KardiaBench, a large-scale user-grounded benchmark comprising 178,080 QA pairs across 22,080 multi-turn conversations anchored to 671 real-world profiles. The dataset is constructed via a model-in-the-loop pipeline with iterative rubric-guided refinement to ensure psychological plausibility and persona consistency. This progressive empathy pipeline that integrates user comprehension, contextual reasoning, and emotion perception into conversations, followed by iterative critique and rubric-based refinement to ensure psychological plausibility, emotional fidelity, and persona consistency. Building on this, we propose Kardia-R1, a framework that trains models for interpretable, stepwise empathetic cognition. Kardia-R1 leverages Rubric-as-Judge Empathetic Reinforcement Learning (Rubric-ERL), a GRPO-based method that uses explainable, human-aligned rubric rewards to tightly couple user understanding, emotional inference, and supportive response generation. Extensive experiments across four LLM backbones demonstrate that Kardia-R1 consistently outperforms othet methods in emotion accuracy, empathy, relevance, persona consistency, and safety. Our dataset and model will be released at https://github.com/JhCircle/Kardia-R1.

  • 6 authors
·
Nov 30, 2025 1

MemoryBank: Enhancing Large Language Models with Long-Term Memory

Revolutionary advancements in Large Language Models have drastically reshaped our interactions with artificial intelligence systems. Despite this, a notable hindrance remains-the deficiency of a long-term memory mechanism within these models. This shortfall becomes increasingly evident in situations demanding sustained interaction, such as personal companion systems and psychological counseling. Therefore, we propose MemoryBank, a novel memory mechanism tailored for LLMs. MemoryBank enables the models to summon relevant memories, continually evolve through continuous memory updates, comprehend, and adapt to a user personality by synthesizing information from past interactions. To mimic anthropomorphic behaviors and selectively preserve memory, MemoryBank incorporates a memory updating mechanism, inspired by the Ebbinghaus Forgetting Curve theory, which permits the AI to forget and reinforce memory based on time elapsed and the relative significance of the memory, thereby offering a human-like memory mechanism. MemoryBank is versatile in accommodating both closed-source models like ChatGPT and open-source models like ChatGLM. We exemplify application of MemoryBank through the creation of an LLM-based chatbot named SiliconFriend in a long-term AI Companion scenario. Further tuned with psychological dialogs, SiliconFriend displays heightened empathy in its interactions. Experiment involves both qualitative analysis with real-world user dialogs and quantitative analysis with simulated dialogs. In the latter, ChatGPT acts as users with diverse characteristics and generates long-term dialog contexts covering a wide array of topics. The results of our analysis reveal that SiliconFriend, equipped with MemoryBank, exhibits a strong capability for long-term companionship as it can provide emphatic response, recall relevant memories and understand user personality.

  • 5 authors
·
May 17, 2023 2

PersonaX: Multimodal Datasets with LLM-Inferred Behavior Traits

Understanding human behavior traits is central to applications in human-computer interaction, computational social science, and personalized AI systems. Such understanding often requires integrating multiple modalities to capture nuanced patterns and relationships. However, existing resources rarely provide datasets that combine behavioral descriptors with complementary modalities such as facial attributes and biographical information. To address this gap, we present PersonaX, a curated collection of multimodal datasets designed to enable comprehensive analysis of public traits across modalities. PersonaX consists of (1) CelebPersona, featuring 9444 public figures from diverse occupations, and (2) AthlePersona, covering 4181 professional athletes across 7 major sports leagues. Each dataset includes behavioral trait assessments inferred by three high-performing large language models, alongside facial imagery and structured biographical features. We analyze PersonaX at two complementary levels. First, we abstract high-level trait scores from text descriptions and apply five statistical independence tests to examine their relationships with other modalities. Second, we introduce a novel causal representation learning (CRL) framework tailored to multimodal and multi-measurement data, providing theoretical identifiability guarantees. Experiments on both synthetic and real-world data demonstrate the effectiveness of our approach. By unifying structured and unstructured analysis, PersonaX establishes a foundation for studying LLM-inferred behavioral traits in conjunction with visual and biographical attributes, advancing multimodal trait analysis and causal reasoning.

  • 10 authors
·
Sep 14, 2025 2

SPASM: Stable Persona-driven Agent Simulation for Multi-turn Dialogue Generation

Large language models are increasingly deployed in multi-turn settings such as tutoring, support, and counseling, where reliability depends on preserving consistent roles, personas, and goals across long horizons. This requirement becomes critical when LLMs are used to generate synthetic dialogues for training and evaluation, since LLM--LLM conversations can accumulate identity-related failures such as persona drift, role confusion, and "echoing", where one agent gradually mirrors its partner. We introduce SPASM (Stable Persona-driven Agent Simulation for Multi-turn dialogue generation), a modular, stability-first framework that decomposes simulation into (i) persona creation via schema sampling, plausibility validation, and natural-language persona crafting, (ii) Client--Responder dialogue generation, and (iii) termination detection for coherent stopping. To improve long-horizon stability without changing model weights, we propose Egocentric Context Projection (ECP): dialogue history is stored in a perspective-agnostic representation and deterministically projected into each agent's egocentric view before generation. Across three LLM backbones (GPT-4o-mini, DeepSeek-V3.2, Qwen-Plus) and nine Client--Responder pairings, we construct a dataset of 4,500 personas and 45,000 conversations (500 personas X 10 conversations per pairing). Ablations show ECP substantially reduces persona drift and, under human validation, eliminates echoing; embedding analyses recover persona structure and reveal strong responder-driven interaction geometry. Our code is available at https://github.com/lhannnn/SPASM.

PersonaEval: Are LLM Evaluators Human Enough to Judge Role-Play?

Current role-play studies often rely on unvalidated LLM-as-a-judge paradigms, which may fail to reflect how humans perceive role fidelity. A key prerequisite for human-aligned evaluation is role identification, the ability to recognize who is speaking based on dialogue context. We argue that any meaningful judgment of role-playing quality (how well a character is played) fundamentally depends on first correctly attributing words and actions to the correct persona (who is speaking). We present PersonaEval, the first benchmark designed to test whether LLM evaluators can reliably identify human roles. PersonaEval uses human-authored dialogues from novels, scripts, and video transcripts, challenging models to determine the correct persona according to the conversation context. Our experiments, including a human study, show that even the best-performing LLMs reach only around 69% accuracy, well below the level needed for reliable evaluation. In contrast, human participants perform near ceiling with 90.8% accuracy, highlighting that current LLM evaluators are still not human enough to effectively judge role-play scenarios. To better understand this gap, we examine training-time adaptation and test-time compute, suggesting that reliable evaluation requires more than task-specific tuning, but depends on strong, human-like reasoning abilities in LLM evaluators. We release our benchmark at https://github.com/maple-zhou/PersonaEval.

  • 5 authors
·
Aug 6, 2025